New labour standards in the private power generation sector
16.09.26
Deputy Director General Adam Blumenberg calls for government intervention and long-term workforce strategy in face of AI revolution
In a powerful address at the Eli Hurvitz Conference, Adam Blumenberg, Deputy Director General of Economics and Policy at the Histadrut, urged Israel to embrace artificial intelligence (AI) as a tool for worker empowerment, while warning of its potential to displace vulnerable workers without proper government intervention.
“Before we talk about the future, we must address the now,” Blumenberg said, referencing the 600-day war and the 58 hostages still held by Hamas. “These human tragedies demand immediate attention, even as we prepare for the technological challenges of tomorrow.”
Turning to the economic implications of AI, Blumenberg compared the current revolution to historic shifts like Ford’s assembly line and the rise of the internet. He noted that such transformations, though disruptive, ultimately reduced inequality, increased productivity, and shortened work hours.
“The Histadrut’s position is clear,” he stated. “Technology must be embraced, but in a way that enhances human dignity, reduces working hours, and ensures fair income.”
In his closing remarks, Blumenberg delivered a resonant message:
“The worker will not be replaced by the machine. The worker will be replaced by another worker who knows how to work with the machine.”
As AI adoption accelerates across Israel’s economy, the Histadrut is taking a proactive stance, championing smart policy, social equity, and worker empowerment in the digital age.

